An outdoor gym in the L.A. Arts District for Cheribundi
Cheribundi's cherry juice campaign called for an outdoor gym with real edge, and Mr. Location Scout sourced it in the Los Angeles Arts District raw industrial texture, murals, and open-air space that turned a city block into a training ground. Building a shoot-ready location that doesn't exist yet out of a real neighborhood takes both vision and the permits to pull it off, and we handled the scouting and access that made the outdoor gym come together.
See more of our athletic work in L.A. on the Nike shoot and our Corteva sports lawncare commercial.